The advent and massive growth of the internet has proved to be a boon for companies seeking the best advertising value for their dollar. Digital advertising that can be targeted right to a company’s specific consumer and demographic, and so much more, has become a gigantic industry. For the top internet companies, and even smaller niche players, it has become a huge cash cow.
A new Goldman Sachs research report includes a deep dive into internet digital advertising, as we are now into the second half of 2023. Two of the five stocks come as no surprise, and the three others are also favorites of the analysts.
This post appeared at 24/7 Wall St.